Niche market research techniques

Researching at the libraryEveryone tells you the key to profits lies in finding a good niche. But with all the competition on the net, how do you analyze a potential niche to see whether it is worth your time? One good guide I’ve found is at Jamdo Blog Marketing.

He suggests the following steps:

  1. Use the keyword search tool at overture (go to: resource center, keyword selector tool) to see how popular your main search term is. A good bet is 20,000 searches.
  2. Go to Google, type in the search term, and go to the first ten sites. On each one, get the Page Rank using the Google Toolbar. Ideally, you don’t want any competition over PR5.
  3. For each of these sites, also go to Yahoo, and type in “link:the.site.url”. This will show the backlink count. You don’t want more than 100 or so.
  4. Lastly, go research your keywords on WordTracker (that link will pay Jamdo’s blog for his helpful article).
  5. For a more in-depth discussion, read the original article

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    Related posts:

    1. Keyword competition

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