“Street Cred” and how to earn it

Todd gives 21 Tips for Improved Website Credibility on his StuntDubl blog. Since I am in the process of launching a new store, these tips were very helpful for me and well timed.

In particular, I liked:

• About Page
• Pictures of REAL people
• References
• Link to good people
• No 404’s
• Write like a real person
• Have a freakin’ sense of humor

Technorati Tags: Credibility, popularity, trustworthiness