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TopGamblingBlogs is up!

Tuesday, May 16th, 2006

BrainstormAfter more hours of work than I care to share, I’ve posted Top Gambling Blogs. This is my first pure content-for-adsense play. I have another 3 similar blog sites queued up to receive a similar treatment.

The idea is that every month, I will list and track the changes in ranking for the top 25 gambling and poker blogs. I get this information through a multi-step method, which I have (mostly) scripted nicely in Python.:

  1. Get the URLs for blogs listed in the first ten pages of results for "gambling blog" and &quot:poker blog" on Google, Yahoo, and Alexa.
  2. Strip all obvious garbage results
  3. Pull Alexa ranks for all of them
  4. Pull Technorati inbound links and inbound blogs for all of them.
  5. Sort them properly.
  6. Test each link, throwing out spam blogs and non-blogs, until I’ve pruned the list to the top 25.
  7. Write short descriptions for each blog.
  8. (next month) Track ranking changes from last week.

It took a while, but I really like how it turned out. I think it is valuable, not spam, and might actually get linked well.

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CBProsense - Adsense competitor?

Monday, May 15th, 2006

Make more than .50CBprosense is a fascinating idea. Instead of using Google to display ads based on the keywords on your site, you use their system to display links to ClickBank products.

Since CB products generally earn $15-30 per purchase, this could very well be hugely more profitable than AdSense for me. I’m going to give it a try on my most heavily-hit site, Invisible Castle. That site gets 300-500 uniques a day, yet makes very little from Google.

I’ll be sure to report back here how well it converts for me, assuming their TOS let me.

The system has several modes once you have signed up a site. The one I’ll try uses direct keywords. It can also spider your site looking for keywords. They say that it is compatible with Googles’ Terms of Service, but for now, I’m going to run it alone.

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Different profits for different sites

Monday, May 1st, 2006

Weighing the differenceI’ve been tracking my Adsense profits every day for weeks now, at the suggestion of several people on the forums. I’m not sure if this is what they were hoping I’d notice, but the single biggest thing I’ve observed is that the niche of each site strongly influences profitability.

Let me emphasize that point again. Strongly! First, click through. One blog has a CTR averaging literally 25 times the CTR of a web app site I run. The EPM is likewise 20 times higher on that blog. So, the web app which gets thousands of hits a day earns less than a tenth of what the blog which only gets a couple hundred hits at best.

I guess I know which one I should be spending time boosting!

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