How this will work is that Google will enable people who find your book via search to instantly purchase access to it. So, begin preparing your ebooks on how to drive organic searches of your ebooks right away. It is an obvious, enormous wave of potential surging toward all of us.

Google will be acting as the broker, enforcing DRM, and extending the reach of ebooks. As usual for the Google crew, this will completely change the game. I think this is being completely overlooked by most infoproduct developers. Yes, Google appears to be targeting print-book publishers, but there is no reason at all that this won’t work for us too.

Gentlemen, start your planning!

Technorati Tags: google, ebooks, google book search

Let me emphasize that point again. Strongly! First, click through. One blog has a CTR averaging literally 25 times the CTR of a web app site I run. The EPM is likewise 20 times higher on that blog. So, the web app which gets thousands of hits a day earns less than a tenth of what the blog which only gets a couple hundred hits at best.

I guess I know which one I should be spending time boosting!

Technorati Tags: adsense, earnings analysis

#1 Add your site to Opinmind

Opinmind is a unique service that searches sites for opinions, rendering an “opinmind” scale for any topic. For example:

It does this by searching the content of sites, looking for opinions about the topic. You can get your site included in its searches, and linked on detail pane of their opinion search results by manually adding your site to their search engine.

Submit your site from the form at the bottom of any search results page.

#2 Add your site to IceRocket

IceRocket is a dedicated blog search engine. It has a number of interesting features, such as keyword term comparison graphs, where you can see how up to three terms have changed in popularity over time. Adding your blog to their searches will net you readers who are looking for blogs, which is a more valuable class of reader to many of us than the general reader referred from Google.

Submit your site on their Add Your Blog page.

#3 Add your site to TailRank

TailRank is an interesting site I first learned about on TechCrunch. They attempt to be a “newspaper of the blogosphere”, by aggregating hot conversations into groups, and highlighting blogs talking about or initiating hot topics. Most interestingly, they get their blogs to include from members’ subscription lists. You can get yours listed by importing an OPML feed list.

First, make an OPML feed list. The easiest way to do this is to make sure your sites are in your preferred RSS reader. I like Bloglines. Then, export the list as OPML. Most readers will do this for you.

Once you have the list, create an account at TailRank, and then import your feeds to TailRank.

#4 Submit your site to BlogPulse

BlogPulse is another dedicated blog search engine. It has a different focus than the others listed in this article, seemingly more interested in the “top sites” and “top searches”. Getting your site added to its search engine is a snap, though finding where to do it is less easy.

I found their blog submit page here.

#5 Add your sitemap to Google

Google will be able to crawl your site more efficiently if you give them a sitemap. This is especially easy to do if you are using WordPress, which has the excellent Google Sitemap plugin. If you aren’t using WordPress, you can use Google’s own sitemap generator.

Once you’ve created your sitemap, submit it to Google and confirm that you own the site you are attempting to add. This will pay off in better-targeted searching at Google, as well as visibility into your crawl stats, errors and your pagerank. Nice payoff for a small amount of hoop-jumping!

Manage your sites and their sitemaps using the Google sitemap page.

Technorati Tags: SEO, icerocket, opinmind, blogpulse, google, tailrank, sitemap, site promotion