Writing headlines for articles always takes me an inordinate amount of time. I know how important they are for search engine rankings, and since I use my headlines as my permalinks, it is even more important for me to write memorable, attractive ones.

The Advanced Marketing Institute Headline Analyser is exactly the tool . . . → Read More: Cool headline tool]]>

Writing headlines for articles always takes me an inordinate amount of time. I know how important they are for search engine rankings, and since I use my headlines as my permalinks, it is even more important for me to write memorable, attractive ones.

The Advanced Marketing Institute Headline Analyser is exactly the tool for me. It lets you try out various headlines, and then gives Emotional Marketing Value (EMV) scores for them. Higher is better, and a 50% or better score is considered a great headline.

For this article, I tried several variations until I managed to score a stellar 66% EMV rating.

• Powerful headlines – 0%
• Sweet powerful headlines – 33%
• Create sweet powerful headlines – 50%
• Cool headline tool – 66% (ding ding ding, we have a winner)

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